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Our Campaign

FairCharge is the national campaign to make sure that we harness the tremendous environmental, economic and social benefits of the EV revolution. Spearheaded by long-term transport campaigner, electric car ambassador and automotive journalist, Quentin Willson, FairCharge is pushing the critical issues of charging costs, infrastructure, charging times and EV access to the forefront of the political agenda. 

One of our key priorities is tackling the illogical policy where EV drivers without home-charging pay four times the rate of VAT for their electricity from public on-street networks. This isn't just unfair, it's a policy mistake that will hinder EV take-up.


We also want to see measures in place for lower income drivers to access electric vehicles, and to see green levies, currently on electricity bills, paid for out of general taxation. This will lower the cost of charging an EV at home, reduce electricity bills for everyone, and ensure that important energy efficiency and renewable energy schemes continue.

Why do we need to do this?

If we don't push electrification forward now the UK could lose out on trillions of pounds in economic activity, millions of jobs, the opportunity for huge social regeneration - and critically - the ability to retain our vital motor industry that will otherwise move overseas to other countries with both battery production and government support. The UK has one of the best battery ecosystems in the world but we need to make sure our world-class talent is properly funded and supported. This really is a once-in-a-generation opportunity.